LinkedIn Top Voice Apolline Adiju: “Over 80% of companies are not aware of their problems.”

Interviews Interviews with the most reputable PR, Media and Tech professionals in the industry. They share their experiences, valuable insights and the latest trends.

LinkedIn Top Voice Apolline Adiju: “Over 80% of companies are not aware of their problems.”

Views: 477

Marketing Strategist Apolline Adiju has been elected among LinkedIn 2020 Top Voices in Marketing and Advertising. Today, she...

Do’s and don´ts of digital events, with Makhezia Mensah

Views: 287

Makhezia is the Founder of the African Seasoned Speakers Network (AfsesNet), and CEO of Citylife Management. With a business...

How to claim value in the virtual world, with Bob McGrath, VP @ Volt Mobility

Views: 449

2020 saw the events industry merge with the virtual world. In this ever-changing scenario, how can event profs claim their value?...

Yoni Solomon, Director of Product Marketing at G2

Views: 425

How can product marketing techniques help event professionals? Forget the idea that products are objects offered for sale. To...

Everything you wanted to ask to a Marketing Executive, with founder Courtney McColgan

Views: 479

Whether becoming a marketing executive is in your plans or you’re already one, there’s a lot of curiosity around this...

How in-person experiences will look like in the next months, with Michael Buckley, CEO @ Cadence.

Views: 543

The instability in which we are living due to the pandemic demands companies to exchange ideas among themselves. So, today...

Choosing the best platform for hybrid events, with Eugenia Gorkowa, CEO at EG Event Productions

Views: 506

Choosing the best virtual event platform is a fundamental step. Especially if you want to be successful in increasing attendance...

[Interview] What marketing profs will need in a post-pandemic world, with advisor Michel Lent

Views: 381

As a consequence of all this rapid transition caused by COVID-19, substantial changes will affect the careers of marketing profs....

Personalized communities, with Event Consultant Liz Caruso

Views: 462

With the sudden change of consumer habits of the last three months or so, having a community that cares about what you have to...

The Virtual Event Planner role, with Ashanti Bentil-Dhue

Views: 1629

Specialized in helping companies to develop their middle management to become effective leaders and drive business growth,...

Why is event marketing technology so popular? With G2 EMEA Marketing Manager Charlie Taylor.

Views: 798

Familiarizing yourself with putting new marketing technology at the center of marketing strategies implementations, such as...

Is Customer Experience the new branding? With Josh King, Head of Business Development at emc3.

Views: 578

Thanks to digitization, customers’ expectations often exceed the quality of brand experiences. In this scenario, is the focus...

Demystifying storytelling for business, with TED Speaker and Keynote Storyteller Dawn Herscher.

Views: 14952

Stories transform brain chemistry, changing our feelings, perceptions and, consequently our behaviors. For this reason,...

Aleksandra Panyukhina, Head of Event Marketing at SEMrush, reveals how to perfectly integrate digital and in-person experiences.

Views: 30617

Is there a more relevant topic than Consumer Journey on the agenda of event marketing today? Not surprisingly, digital and...

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