InEvent Blog

Explore actionable tips, trends and resources for the event industry.

Why is event marketing technology so popular? With G2 EMEA Marketing Manager Charlie Taylor.

Views: 12692

Familiarizing yourself with putting new event marketing technology at the center of marketing strategies implementations, such as...

How to get your conference app downloaded by 100% of your guests. [Top 4 tactics with practical examples]

Views: 13106

You probably faced this situation before: you ordered an amazing branded conference app for your next corporate event. But how to...

Why you need these 5 digital integrations to sell more

Views: 27284

Marketing professionals can feel frustrated with the resistance of their companies and senior managers about going digital the...

Is Customer Experience the new branding? With Josh King, Head of Business Development at emc3.

Views: 10774

Thanks to digitization, customers’ expectations often exceed the quality of brand experiences. In this scenario, is the focus...

Coronavirus causes billionaire cost to the MICE Industry. Can COVID-19 be contained?

Views: 7654

Last week we saw the cancellation of WMC – World Mobile Conference, in Barcelona, because of the coronavirus epidemic. And...

23 Event Profs and Digital Marketing influencers to follow in 2020 [and their social media profiles]

Views: 23818

A great way to ensure ensure efficient efforts in your business is to follow some some respected and renowned marketing...

8 Super Bowl LIV lessons for Marketing Pros [and 2020 trends that the mega-event has confirmed]

Views: 9854

Last Sunday, February 2, the Super Bowl 54, NFL great final, took place. In addition to the clash between the two teams, we could...

Demystifying storytelling for business, with TED Speaker and Keynote Storyteller Dawn Herscher.

Views: 27136

Stories transform brain chemistry, changing our feelings, perceptions and, consequently our behaviors. For this reason,...

Storytelling Top 3: cases of captivating and consistent brand messages.

Views: 7850

Now that you already know the 7 steps to create perfect storytelling, let’s get back to the foundations: every successful...

38 best marketing conferences to attend in 2020 [month by month calendar]

Views: 10237

2020 schedule of corporate marketing conferences is filled up. If you work in technology, marketing, business, finance,...

Offsite meeting: What it is and how to organize one [with agenda examples]

Views: 70256

Offsite meetings can significantly improve both a company’s productivity and the work environment. It’s one of the best...

4 Strategies for better Event Management and Marketing in 2022

Views: 21470

The demand for comprehensive and reliable event management solutions is expected to soar in 2022. This is due to events becoming...

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