Global Market Insights for International Student Recruitment
About
Global Market Insights for International Student Recruitment
Learn how to leverage U.S. Government data, tools, and resources to inform your international student recruitment strategy.
Join the International Trade Administration and EducationUSA for a comprehensive deep dive on how to effectively utilize U.S. Government market research, Open Doors® and Project Atlas® data, and the Market Diversification Tool for International Education to gather actionable insights to inform your international student recruitment strategy.
In this webinar, we will:
- Dive into the 2024 Open Doors data report,
- Demonstrate how to use ITA’s Market Diversification Tool for International Education,
- Provide case studies illustrating how market research can enhance decision-making, and
- Answer your questions.
This webinar will equip participants with the tools and knowledge to leverage market research effectively, turning data into strategies.
This event is intended for U.S. companies and/or U.S. educational institutions only (i.e., those incorporated under the laws of the U.S., with a product or service that has at least 51% U.S. export content). This event is closed to press.
Speakers
Clare Otting
International Economist
Clare Otting is an International Economist at the U.S. Department of Commerce’s International Trade Administration. In this role, she conducts cross-sectoral economic analysis and develops tools to help exporters expand to new markets. Clare received her B.A. in international affairs and M.A. in international economic policy from The George Washington University.
Robin Lathrop
Branch Chief
Robin Lathrop is the Branch Chief for EducationUSA in the Bureau of Educational and Cultural Affairs (ECA) at the U.S. Department of State. Lathrop connects with the U.S. higher education community to strengthen international student mobility and campus internationalization. She has managed a variety of international exchange, research, and training programs in Africa, Eurasia, the Middle East, and Asia, and holds B.A. from Wesleyan University and an M.A. in Russian Studies from American University.
