We have moved the webcast to Zoom: please join here https://vendavo.zoom.us/webinar/register/WN_WJ8usvpGSEO7UyUn_JI1DA



We have moved the webcast to Zoom: please join here https://vendavo.zoom.us/webinar/register/WN_WJ8usvpGSEO7UyUn_JI1DA


In this virtual rapid-fire session, you will hear from 5 commercial excellence experts with 8 minutes each to present on the "what, why, and how" of 5 trends to know in 2021.

These trends have been identified either as emerging or accelerated from events in 2020. Delivered in a short and concise manner to deliver you packed insight in just one session!

You will have the opportunity to ask questions with a 15min Q&A session to conclude. Read about the topics below and then save your spot by registering now!


Alan Mcloy

Value Consultant

Alan is an experienced consultant and certified Project Management Professional (PMP)® with 11 years of professional experience across multiple industries.

He has driven the delivery of new business propositions, deployment of new systems and implementation of business processes across multiple geographies. Alan has extensive business intelligence experience and is also a Certified Scrum Product Owner.

Darius Fekete

Business Consultant

Darius is a Business Consultant with 12+ years of professional experience in pricing and digital transformations. He is an advocate for elevating commercial excellence to strategic levels in organizations and an expert in building dynamic pricing capabilities in commoditized markets.

Before joining Vendavo, he delivered several complex business transformation initiatives in B2B manufacturing, distribution, and financial services. Darius also worked at Simon-Kucher & Partners advising clients on top-line growth, price optimization and margin improvement initiatives.

Darius holds a Masters in International Economic Relations from the Cracow University of Economics in Poland.

Kalle Aerikkala

Senior Business Consultant

Kalle Aerikkala has worked within the pricing and product management profession for the last 12 years, starting with Finnish technology companies supporting service and spare part pricing globally. Currently Kalle works with Vendavo as a Senior Consultant helping broad range of customers to achieve better results through improved pricing. Even after 12 years every day you learn something new and the world of pricing is incredibly interesting as it touches on basically every function within a company.

Ramin J. Imani

Management Consultant

A driven and entrepreneurial-minded business consultant with a focus on strategic and digital operational pricing. He has experience of working with multitudes of international manufacturers and distributors on designing and implementing global pricing strategies and digital transformation. Personally has passion for business development strategy within digital deep tech vertical. He was awarded in 2017 his PhD from KTH Royal Institute of Technology in Mechanical Engineering with specialization in energy and aerospace. 

Shawn Ehmann

Global Vice President - Services Sales

Shawn has over 23 years’ experience in directing digital transformation initiatives for Fortune 500 companies around the world. Passionate about Commercial Excellence having lead practices across many institutions including consultancies such as Deloitte, a visiting professor at EADA Business School Barcelona for global top-30 master’s program, and successful in founding a profitable healthcare start-up. At Vendavo, Shawn is responsible for strategic assessment and execution for customers success, with emphasis on continuous engagement for customer value realization.