AI is changing how buyers identify and evaluate suppliers.
Instead of starting with a traditional web search, more buyers are turning to tools such as ChatGPT, Google AI Overviews, and Gemini to research products, compare companies, and identify potential suppliers.
As part of Manufacturing Month, the U.S. Commercial Service invites U.S. manufacturers to a practical webinar on how AI search is reshaping the B2B buyer journey and what companies can do to improve their visibility with buyers in the United States and around the world.
Your next international buyer may never visit your website directly. They may simply ask an AI tool to recommend suppliers. The question is: Will your company make the shortlist?
How manufacturers are being discovered, or overlooked, by AI search platforms
How AI is changing the way domestic and international buyers identify suppliers
What signals can help AI tools understand and recommend your company
Practical steps manufacturers can take now to strengthen their online and AI visibility
How stronger digital visibility can support domestic and international sales growth
This webinar is designed for U.S. manufacturers that currently export or are interested in expanding into international markets, including:
Business owners and executives
Sales and business development teams
Marketing and digital strategy teams
Export and international sales professionals
Register today to learn how to position your company to be found in the next generation of buyer searches.
Enybe Diaz
International Trade Specialist @ U.S. Commercial Service - Charleston
Enybe Diaz is an International Trade Specialist with the U.S. Commercial Service's Appalachian Rural Export Center.
She brings more than 15 years of experience helping companies expand into international markets, including 10 years with the West Virginia Department of Economic Development, where she managed the State Trade Expansion Program (STEP) and led trade missions around the world.
Originally from Mexico, Enybe holds a degree in International Business from Tecnológico de Monterrey and has worked in international trade, sales, and market development in both the public and private sectors. She works closely with U.S. companies to identify export opportunities and navigate international markets.
Justin Seibert
President @ Direct Online Marketing
Justin Seibert founded Direct Online Marketing (DOM) in 2006 and has worked in digital marketing since 2001. DOM has helped companies on every populated continent grow through digital advertising and search. Justin was named one of the top 25 most influential PPC experts, and in 2017 he was named West Virginia Exporter of the Year. He speaks often at international trade and marketing events, including U.S. Commercial Service programs, and in July 2026 he presented "The New Trade Barrier: Getting Recommended by AI Search" at the NADEC conference. He holds a BA from Vanderbilt University.
This site uses cookies to provide essential functionalit and, to help us understand how people find and use the site.
Select Accept to consent or Reject to decline non-essential cookies for this use.