InEvent vs Swoogo (2026): Feature-by-Feature Comparison

Platform Overview

Use Cases: When Swoogo Is Better

Swoogo is a strong choice for event teams that prioritize scale, flexibility, and autonomy—particularly when the main complexity lies in registration, ticketing, or volume rather than logistics.

1. High-volume event programs with repeatable workflows

If you’re running dozens or hundreds of events a year with relatively similar flows—like webinars, partner trainings, demo days, or lead-gen workshops—Swoogo’s unlimited events under a user-based pricing model is a huge benefit. You can duplicate past events, reuse forms and branding, and standardize processes without incurring extra fees.

This is especially useful for:

• Internal comms teams running recurring town halls or onboarding sessions

• B2B marketers running high-frequency product demos or field activations

• Regional teams spinning up quick events without centralized ops involvement
  
  
  

2. Flexible ticketing and registration logic

Swoogo’s registration engine is highly customizable. It handles complex conditional logic, dynamic questions based on attendee type, multi-session bookings, discount codes, and multi-ticket setups with ease. That makes it ideal for:

• Events with multiple ticket levels or payment tiers

• Partner or member pricing models

• Events that require extensive pre-event data collection

If your primary complexity is in the form itself, not the execution layer, Swoogo is a top contender.

3. Hybrid and virtual events with strong pre- and post-marketing focus

While both platforms support hybrid events, Swoogo leans more toward the marketing-led model—where the bulk of the effort happens before and after the event. It includes session registration, streaming integrations, basic chat/engagement features, and on-demand content libraries.

This works well if you’re not doing complex onsite operations, and the virtual experience is mostly informational or promotional. Examples include:

• Customer education webinars

• Virtual product launches

• Association conferences with simple in-person check-in
  
  
  

4. Fast-moving marketing teams with lightweight ops needs

Swoogo is often praised for being easy to pick up. Marketing or demand gen managers can spin up an event, build forms and pages, send emails, and connect data to Salesforce or HubSpot without IT involvement.

That makes it great for:

• Teams without a dedicated event ops resource

• Startups and mid-size orgs with lean marketing teams

• Agencies managing event programs for clients

5. When onsite logistics are handled elsewhere

If your team already has a process for check-in and badge printing—or you outsource that entirely—Swoogo fits well. You won’t pay for native badge workflows you don’t need, and you can still feed data into other platforms via API or integration.

Use Cases: When InEvent Is Better

InEvent is built for teams who don’t just plan events—they run them.

It’s the better choice when onsite execution, real-time data, and operational control matter as much as marketing workflows.

1. Field marketing, roadshows, and internal activations

For teams managing frequent in-person events across multiple regions, InEvent centralizes your entire flow: landing page → registration → check-in → badge printing → CRM sync. No need to glue together three or four systems or rely on third-party check-in vendors.

That matters when:

• Your brand team wants every event to look and feel consistent

• You need to train local teams once and scale execution

• You’re running 30+ internal or external activations per year
  
  

2. Native check-in and badge printing

Where Swoogo requires third-party tools for onsite logistics, InEvent builds this natively. You can design badges, print on demand (via Zebra or similar), and check in attendees with QR codes, even offline.

This is ideal for:

• Events with multiple access tiers

• Last-minute walk-ins or reprints

• Sponsor zones or breakout rooms with tracked entry

It eliminates the guesswork and hardware handoffs that come with cobbled-together systems.

3. Hybrid or virtual events with high in-person overlap

InEvent shines in scenarios where your virtual and in-person experiences aren’t separate. You may have 300 people on-site and 1,000 attending remotely—but you still want one platform to manage both. That includes:

• Agenda syncing

• Streaming and chat

• Session attendance

• Onsite and virtual engagement metrics

• Post-event surveys and CRM integration

One team, one workflow, one source of truth.

4. Event data tied directly into your CRM

InEvent supports real-time lead sync into platforms like Salesforce and HubSpot. That includes:

• Attendance status

• Check-in time

• Sessions attended

• Engagement score

• Notes from badge scans or QR lead retrieval

This is especially valuable for sales and partner teams who want to follow up with attendees immediately after (or even during) the event.

5. Organizations that want fewer vendors, not more

If you’re trying to reduce tech stack sprawl and stop paying for seven tools to do one job, InEvent gives you one license for the full journey. That includes:

• Website builder

• Registration logic

• Emails

• App

• Check-in

• Printing

• Analytics

• Integrations

Pricing Comparison

When comparing Swoogo and InEvent, the biggest differences come down to how they charge—and what that means for your event portfolio. Their pricing models reflect two distinct philosophies: one optimized for volume and registration scale, the other for modularity, operational control, and usage-based flexibility.

1. Swoogo: User-Based Subscription — Unlimited Events & Registrations

Swoogo uses a per-user subscription model. Each license covers a user (or multiple users), and under that subscription you can run unlimited events with unlimited registrations.

That means whether you host 1 or 100 events per year—or manage 50 or 5,000 registrants—as long as you stay within your user license, costs don’t increase.

The subscription also includes core functionality such as registration, website building, integrations, email workflows, analytics, and a check-in app.

This model works well for event-heavy organizations—such as marketing agencies, membership groups, nonprofits, and internal communications teams—that run many events each year. Because you don’t pay per event or per registration, growth doesn’t directly increase costs.

You also benefit from predictable annual budgeting, making it easier to plan and avoid volume-based pricing surprises.

Trade-Offs to Be Aware Of

• Although registrations are unlimited, access is user-based. If you need more internal users (admins or frequent event owners), costs scale with team size.

• Onsite logistics—such as badge printing or complex check-in workflows—may require additional configuration or partner tools, potentially adding cost if you need advanced onsite support.

Best Fit

Swoogo’s pricing works best for teams running a high volume of events with frequent registrations—especially when the focus is on marketing, outreach, and registration rather than complex onsite operations.

2. InEvent: Modular / Usage-Based Pricing — Control Over What You Pay For

InEvent uses a flexible pricing framework, allowing you to choose plans based on admins, registrations, events, or unlimited usage—depending on your needs.

For teams testing the platform or running community or non-paid events, InEvent also offers a freemium license option.

Because pricing is modular, you only pay for the features you use. If you’re running small internal meetings or virtual webinars, you’re not overpaying for onsite tools like badge printing or check-in.

This structure gives you predictable cost control: you can scale as your event program grows without committing to a large flat subscription upfront.

Onboarding, support, and training are included, helping you avoid the hidden “services” fees often associated with enterprise platforms.

Trade-Offs

• Because pricing is tied to usage (registrations or event volume), very high-volume programs may cost more than a flat subscription—depending on your tier.

• If you run many small events, managing registrations, license credits, or usage triggers may require more active oversight.

Best Fit

InEvent’s pricing model is ideal if you want flexibility, transparency, and control—especially if you run mixed event formats (webinars, in-person, hybrid, internal, and external), manage onsite operations, or plan to scale gradually.

When Each Model Works Best

Choose Swoogo if you:

• Run a high volume of events or registrations each year

• Want a predictable, flat subscription budget

• Focus primarily on registration, ticketing, marketing outreach, and virtual or hybrid engagement—not complex onsite execution

• Prefer fewer licensing decisions with a “set-and-forget” pricing model

Choose InEvent if you:

• Need control over what you pay for, especially when events vary in type, size, and format

• Manage onsite operations such as badge printing, check-in, hybrid sessions, and in-person workflows

• Value modular growth, transparent pricing, and costs tied to actual usage

• Want onboarding, support, and training included—without hidden service fees

What Are the Pros & Cons of Swoogo and InEvent?

Verified User Reviews

We analyzed publicly available reviews for Swoogo (via Capterra and G2) alongside anecdotal and client-reported feedback for InEvent to identify consistent themes—what users regularly praise and where they report limitations.

What Users Like — Strengths & Wins

• Ease of Use & Registration Flexibility

Reviewers consistently highlight Swoogo’s simplicity and usability. One user shared:
“Swoogo is very user friendly and intuitive. It’s also easy for our attendees to use.” (G2)

Another noted: “Custom registration forms tailored to my event’s needs… registration customization and flexible workflows made planning much easier.” (Capterra)

For virtual and hybrid events, users frequently praise Swoogo’s reliable registration-to-delivery workflow. One review described it as: “A powerful and useful event management platform, especially for virtual and hybrid events.” (Capterra)

• Support & Customer Service (Swoogo)

Customer support is a recurring highlight. One reviewer wrote that the “customer support team deserves commendation… helping with issues promptly and ensuring smooth sailing throughout planning.” (Capterra)

From G2, another user shared: “Swoogo saved us time and money by replacing our custom WordPress registration software… we are a very small staff.” (G2).

This reinforces Swoogo’s appeal for lean teams that need efficient setup without heavy operational overhead.

Common Critiques & Trade-Offs

1. Swoogo: Onsite, Advanced Logistics & Complexity

Some users note that when events go beyond straightforward registration—such as onsite check-ins, badge printing, or large hybrid logistics—Swoogo can feel limited. One reviewer described more complex features as “pricey or complex,” calling the cost “somewhat exaggerated.” (Capterra)

Others mention constraints around advanced design or form logic:
“The software is great overall but needs additional support when it comes to complicated features.” (Capterra)

Mixed Value Perception for Advanced Use Cases (Swoogo)

Several users rate “Value for Money” lower than other categories, despite giving high marks for usability. This suggests that while Swoogo excels for standard workflows, perceived value can decline as requirements become more advanced or customized. (Capterra)

2. InEvent: Fewer Public Reviews, but Referential Feedback

Compared to long-established platforms, InEvent has fewer publicly indexed reviews on major marketplaces. Much of the available feedback comes from case studies, customer testimonials, and direct client commentary rather than high-volume third-party review aggregation.

As a result, while many organizations praise InEvent’s unified execution model—covering virtual, hybrid, and in-person operations—there is currently less publicly visible review volume to cross-reference at scale.

What This Means for You

• If your events are registration-heavy, primarily virtual or hybrid, and centered on streamlined registration-to-attendee workflows without complex onsite requirements, Swoogo consistently delivers value: flexible forms, fast setup, dependable support, and a smooth virtual/hybrid experience.

• If your program requires onsite execution, hybrid complexity, badge printing, check-in, and unified operations across virtual, hybrid, and in-person formats, Swoogo may still work—but you may encounter limitations or require add-ons. This is where a more comprehensive platform like InEvent becomes increasingly compelling.

Bottom line: Swoogo excels when simplicity and volume matter. For highly customized, logistics-heavy, or execution-driven events, carefully evaluating operational requirements will guide you to the right platform.

Migration Guide: How to Migrate from Swoogo to InEvent

If you’re ready to move from Swoogo to InEvent, this practical, step-by-step approach will help you transition smoothly while minimizing disruption.

1. Audit Your Current Swoogo Setup

Start by documenting everything in use: live or recurring events, registration forms, custom fields, ticket types, payment settings, email templates, attendee lists, and session agendas. Identify what needs to be carried over into InEvent and what can be retired.

2. Export Data and Assets

Export registrant databases, ticketing data, attendee lists, session and agenda details, email templates, and any custom registration fields. Ensure all files are clean and well formatted (CSV or Excel) before import.

3. Map Your Event Structure to InEvent

Rebuild your events in InEvent using its drag-and-drop website builder, registration form tools, agenda and session management, and ticketing configuration. Use your exported data as a reference to preserve logic and structure.

4. Recreate Ticketing, Payments, and Registration Logic

If you used paid ticketing in Swoogo, set up ticket types, pricing, payment gateways, and discount codes in InEvent. Verify that tax rules, currency settings, and payment workflows are correctly configured.

5. Sync CRM, Email Tools, and Integrations

Reconnect your CRM, marketing automation, and analytics platforms. Re-establish data mapping, integrations, and automation rules so event data continues to flow into your existing tech stack.

6. Test Internally

Before going live, run a complete dry run with internal or test attendees:

• Register for the event

• Process payments (if applicable)

• Test check-in and badge printing (for onsite or hybrid events)

• Join sessions or streams (for virtual or hybrid formats)

• Generate and review reports

This step helps surface any issues before real attendees are involved.

7. Review, Iterate, and Roll Out

Collect feedback from testing and refine workflows, data mapping, and configurations as needed. When ready, schedule your cutover: stop creating or editing new registrations in Swoogo for upcoming events and migrate any remaining active programs.

8. Train Your Team and Archive Data

Ensure your event team is trained on InEvent’s workflows and dashboards. Archive or export historical data from Swoogo for compliance and record-keeping before fully decommissioning the system.

Why This Process Works

Event-platform migrations fail when teams underestimate data transfer, workflow rebuilding, or staff retraining. This framework follows proven best practices: audit first, export clean data, rebuild intentionally, test thoroughly, then cut over.

When executed properly, a migration from Swoogo to InEvent can take days—not weeks—especially for teams with clean registration data and standardized event formats. After the switch, you gain tighter control over onsite execution, unified workflows across virtual and in-person events, and a modern platform built to scale.

Ready to Compare InEvent and Swoogo Live?

Whether you’re running high-volume virtual webinars or planning a complex hybrid conference with thousands onsite, InEvent gives you end-to-end control without patchwork integrations. If Swoogo helped you scale simple events, but now you're facing custom branding, badge printing, or multi-track coordination, it's time to see how InEvent compares live.

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You’ll see exactly how fast, flexible, and enterprise-ready your next event can be.

FAQ: InEvent vs Swoogo

1. Does InEvent support badge printing and check-in better than Swoogo?

Yes. InEvent has built-in badge printing and check-in capabilities designed for enterprise events and conferences. It supports QR code scanning, branded badge customization, integration with Zebra printers, and onsite support. Swoogo does offer check-in, but badge printing typically requires third-party add-ons or integration with other vendors.

2. Can Swoogo support onsite badge printing and check-in?

Swoogo supports onsite check-in through its mobile app and integrations. Badge printing is possible but not native — it usually requires connecting to third-party providers or using workarounds, which can add complexity and cost for high-volume or multi-day events.

3. What pricing models are available for each platform?

Swoogo uses a flat-fee annual pricing model with unlimited events, aimed at volume-based organizers. InEvent offers tiered licenses based on the number of attendees and features (with options for add-ons like onsite support or facial recognition). Both platforms offer enterprise custom quotes.

4. How does hybrid/virtual support compare?

InEvent offers a unified platform for virtual, hybrid, and in-person events with features like streaming rooms, virtual lobbies, networking areas, and mobile/web apps. Swoogo offers virtual event tools (especially for registration and content delivery) but may require third-party integrations (like Zoom or Vimeo) for interactive streaming or complex hybrid setups.

5. Is there a license limit or user-based pricing?

Swoogo licenses typically cover unlimited users and events. InEvent’s licensing is based on attendee volume per year, with optional features layered on. Both platforms offer admin access for large teams but InEvent supports more granular permissions across roles (e.g., moderators, booth staff, AV, logistics).

6. How do analytics and reporting differ?

InEvent provides real-time analytics dashboards, attendee engagement scoring, connection heatmaps, and post-event reports. Swoogo includes core registration and page analytics (e.g., drop-off points, registration source), but feedback suggests InEvent’s dashboards are more comprehensive for tracking hybrid and onsite activity in one place.

7. Which platform is better for frequent small events vs large conferences?

Swoogo excels with frequent, template-driven small to mid-sized events where quick deployment matters. InEvent is better suited for complex, multi-track conferences, corporate events, or any experience with high production value, large attendee volumes, or hybrid formats.

8. How fast can you launch an event on each?

Swoogo is known for speed — users can launch simple registration pages within hours. InEvent’s setup may take longer depending on complexity (e.g., branded lobby, advanced agenda), but its AI-powered builders and templates help accelerate the process without sacrificing customization.