In a world where communication is boundless, networking is ceaseless, and the returns from events are measureless, event management remains a whopping 1,135.4 billion dollar industry. Virtual events are now more than ever a cornerstone revenue generator for event management organizations globally. Here's a tale on how a smooth-sailing coalition between SW Event Technology - an audiovisual service provider for event planners - and InEvent, a complete end-to-end platform for professional events, birthed numerous financially robust events.
Ben Pidskalny, the Vice President of SW Event Technology, shares the benefits SW Event Technology has amassed by partnering with InEvent. In doing so, he reveals a few success stories from his clients.
It all began in the spring of 2020, amid a pandemic outbreak that revolutionized the future of virtual interactions. Just like pretty much every event company. SW had to compensate for the setback of mass cancellation of live events by pivoting to the virtual events sphere.
SW needed a partner to provide the right technology to build fantastic event experiences. SW Event Technology partnered with InEvent, and the rest became history. Today, SW Event Technology takes pride in rendering top-tier event management services to clients through InEvent's virtual events platform. The impetus to gravitate towards virtual events more than in-person events became more glaring as their revenue experienced a downward trajectory. Consequently, they had to pivot to virtual events.
SW Event Technology sought to GO BEYOND with event management by leveraging the InEvent Platform. Since this pivotal turn, they now attain six-figure returns from events.
Amongst all the perks of utilizing InEvent's features, Ben Pidskalny positioned the flexibility of the platform at the apex. Having explored other platforms, there was the need to opt for a user-friendly platform that allows easy customizations.
SW Event Technology is widely acclaimed by clients who admit to the ease in making swift changes to events, on the platform. Mackeson, a company Pidskalny describes as a 'massive international billion-dollar company wasn't pleased with a different platform they used for a previous event. After switching to the InEvent platform, they became satisfied with the event management process. They highlighted how 'quickly you can make a change using the platform.
It's really profitable for the services we offer; we do virtual events that are in six figures! It's pretty remarkable to have that much revenue without leaving the office. Ben Pidskalny - Vice President