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Zoom is usually where modern event programs begin. Not because it’s the perfect event platform, but because it’s already in the stack. Your team knows it, your speakers know it, and IT already trusts it. So when you need to run a webinar series, a customer training, or a virtual summit, Zoom is the quickest path to “live.”
Zoom Events is Zoom’s answer to teams that outgrow meetings and webinars. It layers in event hubs, multi-session structures, registration and ticketing, and attendee networking, turning standalone sessions into something that feels more like a real event experience. You get an attendee lobby where people can view upcoming sessions and navigate the experience, plus expo-style features that support sponsors and engagement. For many orgs, that’s a meaningful step up: fewer external tools, less friction, and the familiarity of Zoom video at the core.
But here’s why teams start comparing it to InEvent: as soon as you add a hybrid strategy, recurring programs, multiple stakeholders, or CRM accountability, the requirements shift. The platform can’t just deliver video. It has to run the operating system around the video: onsite execution, brand governance, data consistency, permissions, and integrations that don’t break when the program scales.
That’s where InEvent is fundamentally different. InEvent is built as an event operating system for virtual, hybrid, and in-person programs, bringing registration, websites, mobile apps, email communications, badge printing, and analytics into one platform. It also leans into AI in ways that directly reduce build time: an AI website creator built around event-ready blocks (registration, schedule, speakers, sponsors) and an AI registration assistant that quickly creates and edits complex forms. And when events need to feed real business systems, InEvent emphasizes enterprise integrations across Salesforce, HubSpot, Microsoft Dynamics, Marketo, Eloqua, and more.
So the tension is simple: Zoom Events is excellent when your program is still video-centric. But when you need beyond video, hybrid execution, governance across many events, and data that holds up under scrutiny, InEvent tends to become the platform teams grow into.When you compare Zoom Events and InEvent, the most useful lens isn’t “which has more features.” It’s what each platform was designed to optimize for.
Zoom Events is fundamentally an event layer built on top of a world-class video stack. InEvent is a purpose-built event operating system designed to run the full lifecycle of an event program, including onsite execution, brand governance, and downstream data.
Zoom Events is Zoom’s event platform for virtual and hybrid programs, designed to bring “events” structure to the Zoom universe—by combining Zoom Meetings/Webinars with an event hub, registration/ticketing, and audience navigation tools. Hosts can manage a branded hub, track ticketing and registration, control access, and enable networking from one dashboard.
Zoom is especially strong when your event experience is anchored in sessions and video delivery. Zoom Events supports event formats like single sessions and multi-session events that can span multiple days, tracks, and concurrent sessions. Zoom’s own documentation for multi-session events explicitly calls out multi-day/multi-track structure, concurrent sessions, an enhanced lobby, exhibitors, networking, and booths. It also supports a range of registration and joining methods, including registration links, group join links, pre-registration, and integrations/API options.
Over the last couple of years, Zoom has also expanded its onsite and hybrid capabilities. Hosts can manage an “On-site experience” for multi-session events, including event maps, QR code check-in processes, and other venue navigation elements. Zoom also has badge printing capabilities, including automatic badge printing tied to kiosk check-in, with printer management through Zoom Device Management.
Architecturally, the throughline is clear: Zoom Events is session-delivery-first. Registration, expo, and networking are layered around the Zoom experience, which makes it a strong fit for organizations already standardized on Zoom and running video-centric conferences, trainings, and webinars.
InEvent is built from a different starting point: not “how do we host sessions,” but “how do we run an event program end-to-end—reliably, repeatedly, and measurably.”
It positions itself as a unified event management platform across virtual, hybrid, and in-person experiences, with the core operating layers that event teams usually have to stitch together: registration, websites, mobile experience, onsite execution, analytics, and integrations.
A major separator is how InEvent reduces build and rebuild time. InEvent’s AI Website Creator is positioned to help teams design and launch event websites quickly, and its website builder emphasizes modular sections that can pull dynamic event elements like speakers, sponsors, maps, and schedules into the site. On the registration side, InEvent offers an AI Registration Assistant designed to create, edit, and manage complex registration flows quickly—plus the FAQ documentation shows an AI assistant embedded directly in the registration form experience to generate fields and execute changes based on your instructions.
InEvent’s other major strength is data plumbing for real business use. Its integrations catalog explicitly lists connections for Salesforce, HubSpot, Marketo, Eloqua, Dynamics, and more, and the InEvent help center describes company-level integrations including SSO and major CRM/marketing systems. That matters when events need to power campaigns, attribution, and follow-up—not just attendance.
So the core contrast is this:
At a glance, Zoom Events and InEvent both cover a lot of the same “headline” capabilities. The difference shows up in the depth of those capabilities and how reliably they scale when you’re running a year-round program, not a one-off virtual event.
Zoom Events is at its best when the event is essentially a structured video experience: sessions, tracks, ticketing, and a lobby wrapped around Zoom’s meeting/webinar engine.
InEvent is at its best when the event is an operating system problem: repeatable workflows, brand governance, onsite execution, and clean data flowing into your CRM and marketing stack.
|
Capability |
Zoom Events |
InEvent |
What It Means In Practice |
|
Built-in registration + ticketing for events; strong for structured event access flows |
Advanced registration workflows designed for event programs + AI-assisted form creation/editing |
If registration changes often (segments, approvals, conditional logic), InEvent is built to adapt faster without breaking processes |
|
|
Event hub pages designed around sessions and event navigation |
Dedicated website builder + AI website creator with modular event blocks |
InEvent is better when your site needs marketing-grade control and fast iteration |
|
|
Mobile experience tied to Zoom ecosystem and event lobby/joining |
Mobile app as part of the broader event OS + white-label control |
If mobile is a core branded touchpoint (not just “join sessions”), InEvent tends to fit better |
|
|
Onsite experience options (QR check-in) + automatic badge printing (kiosk) |
Onsite check-in + badge printing designed as core onsite infrastructure |
Both can do onsite, but InEvent is typically stronger for repeatable onsite ops across many events |
|
|
Strong multi-session event management (tracks, concurrent sessions, lobby) |
Session scanning + onsite access control workflows + unified event reporting |
Zoom shines for session delivery; InEvent shines when attendance needs to drive workflow and reporting discipline |
|
|
Branded hub/event pages within Zoom environment |
Full-stack brand control across site, forms, communications, and event surfaces |
InEvent becomes the better fit when brand consistency is non-negotiable across touchpoints |
|
|
HubSpot integration for Zoom Events (registration/attendance/engagement sync) + APIs/integrations |
Broad integration catalog (Salesforce, HubSpot, Marketo, Eloqua, Dynamics, etc.) + company-level integration setup |
If your event data must reliably feed pipeline attribution and automations, InEvent’s integration breadth matters |
|
Not positioned as AI-led build acceleration |
AI Website Creator + AI Registration Assistant embedded into build flow |
InEvent is better when you need to launch faster with fewer hands and less manual configuration |
|
Event-level reporting, engagement signals tied to Zoom Events ecosystem |
Event OS analytics tied to registration + onsite + sessions + integrations |
InEvent typically wins when analytics must be consistent across a multi-event program and connected to CRM outcomes |
|
Administrative control aligned with Zoom account governance |
Granular permission profiles at company + event levels (agency/partner-friendly) |
InEvent is stronger when multiple stakeholders need controlled access without risk |
|
Designed to manage events within Zoom’s event structure |
Explicit company vs event levels + governance for multiple events |
InEvent is built for organizations running a portfolio (regional calendars, departments, clients) |
|
Badge printers managed via Zoom Device Management (kiosk-linked) |
Badge printing + kiosk settings + station setup guidance as part of onsite toolkit |
If onsite ops are mission-critical across repeated events, InEvent’s onsite-first DNA is usually the safer bet |
|
Typically tied to Zoom’s licensing and event products |
Platform pricing options designed for event programs + long-term scale |
Zoom can be efficient for video-first use; InEvent tends to deliver better value as your event stack consolidates |
Bottom line: Zoom Events is a strong option when your primary goal is structured, video-centric events inside the Zoom ecosystem. InEvent is the stronger choice when your platform needs to run the entire program, build faster with AI, execute onsite reliably, govern multi-stakeholder access, and push clean data into your revenue stack.
Zoom Events is a smart step up from “just webinars.” If your team already runs on Zoom, it gives you a more event-like wrapper around what you’re already good at: reliable video, session delivery, and a hub experience that can handle multi-session programming, networking, exhibitors, and booths. It even includes on-site elements like QR-code check-in and badge printing tied to kiosks and printer management.
But the teams that start comparing Zoom Events to InEvent aren’t doing it because Zoom “fails.” They’re doing it because their event program is maturing and the job is changing.
Here are four signs you’ve hit that point.
Zoom Events can handle ticketing and registration mechanics (paid/free tickets, registration windows, access control), and it’s solid for organizing sessions into a structured experience.
Where teams start feeling constraint is when registration stops being a gate and starts being a workflow: segmented journeys, conditional fields, approval paths, role-based access, and “if this, then that” logic that changes weekly as stakeholders refine the plan.
This is exactly where InEvent’s operating-system design shows up. InEvent publicly positions an AI Registration Assistant—and its documentation describes using an AI assistant inside the form builder to generate fields and execute changes from your instructions.
That’s not a gimmick. It’s a response to reality: mature programs rebuild registration constantly, and the platform that makes those rebuilds faster (without breaking downstream reporting) becomes the one teams stick with.
Zoom has added meaningful onsite support: QR-code check-in, onsite experience settings, and automatic badge printing through kiosks and managed printers.
That can absolutely cover a lot of hybrid needs.
The inflection point is when onsite becomes a full operational layer—not a feature:
Multiple check-in stations
Session scanning and access control by ticket type
VIP flows
Staff roles that require tight permissions
Real-time operational visibility that ties back to reporting
InEvent’s onsite-first positioning is designed for that “event day is a system” reality, tying onsite execution to the same platform that governs registration, reporting, and integrations.
So the question isn’t “can we check people in?” It’s “can we run this onsite operation repeatedly across ten events a year without reinventing the playbook?”
Zoom Events has documented CRM integration options (for example, a HubSpot integration to sync registration and attendance/engagement signals).
For many teams, that’s enough—especially if your reporting is mostly about attendee counts and session engagement.
But once events become accountable to pipeline outcomes, you need stronger consistency:
Standardized fields and segmentation across events
Clean handoff rules for leads
Repeatable reporting across a program
Integration breadth that matches your full stack (CRM + marketing automation + internal systems)
InEvent explicitly publishes a broad integrations catalog (Salesforce, HubSpot, Marketo, Eloqua, Dynamics, and more) and describes company-level integration management.
That breadth matters when event data can’t live in a Zoom-shaped box anymore.
Zoom Events is efficient when you want to spin up an event that looks like “Zoom, but eventized.” It’s fast and familiar.
The moment you’re running a portfolio—internal training, customer events, partner webinars, field activations—the time drain becomes obvious:
Rebuilding pages
Reworking registration flows
Recreating structure and governance
Re-educating stakeholders every time
InEvent is designed to reduce that repetition through program-level operations and AI-assisted build workflows, especially around event websites and registration—two of the biggest setup time sinks.
That’s why teams outgrow Zoom Events: not because Zoom isn’t strong at video, but because their event program becomes bigger than video.
The easiest way to choose between Zoom Events and InEvent is to stop asking “which is better?” and start asking “which matches the way our program runs?”
Zoom Events is at its best when your event is fundamentally a video experience with event structure wrapped around it—multi-session delivery, a lobby, exhibitors/networking, ticketing, and the comfort of a tool everyone already knows.
InEvent tends to be the better choice when your event program is an operating system problem: governance, repeatability, onsite execution, brand control, and data integrity across formats and teams.
Here are the scenarios where that difference becomes decisive.
Associations rarely run one event. They run calendars: annual conferences, webinars, regional chapter meetups, sponsor programs, certifications, and internal leadership sessions.
That creates two constant pressures:
You need consistent governance across many stakeholders
You need consistency across many events
InEvent’s permissions model is built for multi-stakeholder environments. It supports permission profiles at both company and event levels, explicitly framed for situations where partners or agencies need controlled access without full visibility.
That’s the difference between “anyone can access everything” and “chapters can manage what they own.”
Learn more about event management for associations here
Zoom Events can run an association event effectively when sessions and online attendance are the primary outcome. InEvent is often the stronger fit when the association needs program governance, repeatable operations, and clean data across a year-round calendar.
Agencies don’t just need features. They need containment.
You can’t have Client A seeing Client B’s data. You need different admin roles. You need repeatable delivery processes. And you need to spin up experiences quickly without breaking brand standards.
InEvent’s structure supports this reality: custom permission profiles, company-level vs event-level control, and workflows designed around multiple stakeholders.
That lets an agency create a playbook: standard operating procedures that apply across clients, while keeping branding and access locked down.
Zoom Events can work for agencies delivering video-centric programs inside the Zoom ecosystem. But when agencies need deeper governance, white-label control across touchpoints, and repeatable program structure across different client demands, InEvent becomes the safer long-term choice.
Enterprise teams are judged differently. They’re not just asked “did the event happen?” They’re asked:
Did it influence pipeline?
What segments engaged?
Which sessions drove intent?
Did the data sync cleanly?
Zoom Events supports CRM connectivity (for example via HubSpot) and gives teams usable engagement signals for event-level reporting.
InEvent tends to win when the organization needs broader and more repeatable integration coverage across the full stack (Salesforce, HubSpot, Marketo, Eloqua, Dynamics, etc.), with integrations framed as a core platform layer.
For teams under procurement and IT scrutiny, consistency matters. InEvent’s operating-system approach is built for that: standardized workflows, controlled permissions, and data that holds up across programs.
This is where InEvent’s innovation becomes practical.
InEvent promotes an AI Website Creator built around event-ready modular blocks (speakers, sponsors, schedule, registration sections) designed to reduce build time.
And it promotes AI-assisted registration creation and editing, with documentation showing the AI assistant embedded inside the registration form building.
In a world where timelines compress and teams stay lean, that AI layer becomes a compounding advantage: faster first build, faster edits, faster launches across a calendar.
Bottom line: Zoom Events is excellent when your program is still video-centric and you want to stay inside the Zoom ecosystem. InEvent is the better choice when your event program is becoming a core business channel—hybrid execution, multi-team governance, and CRM-grade data included.Pricing is where the philosophical difference between Zoom Events and InEvent becomes very concrete. On the surface, both platforms offer ways to run professional events. Over time, however, the way pricing scales tends to mirror what each platform is actually built to support.
Zoom Events pricing follows Zoom’s broader licensing logic. It’s structured around tiered plans, often influenced by:
Attendee capacity
Event type (free vs paid)
Duration and concurrency
The underlying Zoom licenses your organization already holds
For many teams, this feels familiar and convenient. If your organization already uses Zoom Meetings or Webinars, adding Zoom Events can feel like a natural extension rather than a net-new purchase. Budget conversations are often easier because Zoom is already an approved vendor, and the pricing aligns closely with usage volume—especially attendee count and event frequency.
This model works well when:
Events are primarily virtual
Video delivery is the main value driver
Each event can be budgeted individually
The platform’s role is to support sessions, not run a broader operational program
Where teams sometimes feel friction is when events evolve into a core channel. As requirements grow—onsite execution, deeper branding, more complex registration logic, tighter CRM reporting—the cost conversation becomes less about attendee volume and more about how much manual work sits outside the platform. Zoom Events pricing doesn’t necessarily account for the operational overhead teams absorb when stitching together multiple tools around it.
InEvent approaches pricing from the opposite direction. Instead of anchoring cost primarily to attendee volume or session delivery, it uses a modular pricing model designed around how event programs actually operate.
InEvent offers both single-event options and annual subscriptions, but the emphasis is on:
Running multiple events across the year
Sharing admin access across teams and stakeholders
Reusing registration logic, branding, and workflows
Supporting onsite execution alongside virtual delivery
Delivering analytics and integrations as part of the core system
Because InEvent is designed as an all-in-one event operating system, pricing tends to reflect platform access and capability depth, not just event attendance. This often results in more predictable costs over time for organizations running hybrid or in-person programs alongside digital events.
Another important distinction is consolidation. Teams using InEvent often reduce spend on separate tools for:
Event websites
Badge printing and check-in
Session tracking
Mobile apps
Data cleanup and reconciliation
Individually, those tools may look inexpensive. Collectively, they add up—and they add operational risk.
This table isn’t about declaring a universal winner. It’s about clarifying what each platform optimizes for, and the tradeoffs that come with those choices.
|
Feature Area |
InEvent |
Zoom Events |
|
Extensive – built to manage registration, onsite execution, branding, analytics, and integrations in one system |
Moderate – strong event structure layered on top of Zoom’s video stack |
|
Strong – supports virtual and hybrid sessions with flexibility |
Excellent (native) – Zoom’s core strength |
|
Native – check-in, badge printing, session tracking designed as core workflows |
Limited – suitable for lighter hybrid needs |
|
Advanced – AI website creation and AI-assisted registration reduce build time |
Basic or none – not positioned as AI-driven |
|
Full-stack – websites, forms, emails, apps, badges |
Limited – branding within Zoom event environment |
|
Deep enterprise coverage – Salesforce, HubSpot, Dynamics, marketing automation |
Zoom ecosystem + core CRM integrations |
|
Built-in – company vs event levels, reusable templates, permissions |
Event-centric – governance largely per event |
|
Granular – designed for agencies, associations, partners |
Simpler admin model tied to Zoom accounts |
|
Hybrid, in-person, and scaled programs with real accountability |
Video-centric virtual conferences and webinars |
Zoom Events is an excellent platform when video is the product and events are primarily digital extensions of meetings and webinars. It’s familiar, reliable, and efficient for that use case.
InEvent is designed for a different problem: running events as an operating system, not a session wrapper. Its strengths show up when programs grow—more events, more stakeholders, more scrutiny, and more pressure to move fast without losing control.
For teams choosing a platform based on where they’re headed—not just where they started—that distinction usually makes the decision clear.
Switching platforms doesn’t have to mean a hard reset. Teams that successfully move from Zoom Events to InEvent usually do it progressively, event by event—keeping what works, upgrading what doesn’t, and minimizing risk along the way.
Here’s how that transition typically plays out in practice.
Start by mapping what you actually use today:
Event hubs and session structures
Registration fields and ticket types
Attendee and speaker data
Engagement metrics you rely on
CRM or marketing automations connected to Zoom
This audit helps you separate core requirements from legacy configurations you no longer need.
Zoom Events allows you to export attendee lists, session attendance, and engagement data. Most teams migrate:
Contacts they need for continuity and follow-up
Historical attendance data for reporting
Speaker and sponsor lists for reuse
There’s no need to move everything at once. Start with what supports active or upcoming programs.
This is where teams often feel the biggest improvement. Instead of manually recreating forms and pages:
Use InEvent’s AI Registration Assistant to generate or edit complex forms quickly
Use the AI Website Builder to recreate event pages with modular blocks (agenda, speakers, sponsors, registration) that stay synced with event data
Many teams take this step as an opportunity to simplify flows that became overly complex inside Zoom Events.
InEvent’s permission model lets you define:
Who can access what (by role, team, client, or department)
Which branding elements are shared vs event-specific
How internal teams, agencies, or partners interact with the platform
This step is especially valuable for organizations that struggled with access control or brand consistency in Zoom Events.
Next, connect the systems that matter most:
CRM (Salesforce, HubSpot, Dynamics, etc.)
Marketing automation
SSO or internal reporting tools
Because InEvent treats integrations as a core platform layer, teams often find this setup more reusable across future events.
InEvent’s sandbox environment lets you test:
Registration logic
Websites
Onsite flows
Permissions
Integrations
Many teams run a smaller internal or low-risk event first to validate the setup before migrating flagship programs.
Once templates and workflows are in place, onboarding becomes faster with each new event. Teams typically migrate one program, refine the process, then expand.
Key reassurance:
You don’t need to move everything at once. Most organizations keep Zoom Events running in parallel while they transition—proving value with one or two events before fully standardizing on InEvent.
Zoom Events is a strong option when your program is primarily virtual and video-centric. If your events are built around live sessions, familiar tooling, and fast deployment inside the Zoom ecosystem, it does exactly what it’s designed to do—reliably and at scale.
But most event programs don’t stand still.
As teams expand into hybrid formats, add in-person execution, involve more stakeholders, and take on real accountability for data and outcomes, the platform needs to evolve too. That’s where InEvent stands apart. Built as an event operating system, InEvent supports the full event lifecycle—from AI-assisted setup and branded experiences to onsite workflows, enterprise integrations, and analytics that hold up across years of programs, not just single events.
If you’re planning beyond your next webinar and thinking about how events fit into your marketing, operations, and revenue strategy long-term, InEvent is built for that future.
Book a demo & Tes the InEvent Sandbox Today1. Can Zoom Events handle onsite execution?
Zoom Events supports basic onsite functionality, including QR code check-in and badge printing via kiosks. It works well for lighter hybrid needs. InEvent is often preferred when onsite execution becomes a core operational layer with multiple stations, session access control, and repeatable onsite workflows across events.
2. Do both platforms integrate with CRM systems?
Yes. Zoom Events offers CRM integrations (such as HubSpot) to sync registration and attendance data. InEvent supports a broader range of enterprise integrations, including Salesforce, HubSpot, Microsoft Dynamics, and marketing automation platforms—designed for consistent data flow across a full event program.
3. Is there mobile access for attendees?
Both platforms provide mobile access. Zoom Events uses Zoom’s mobile ecosystem for joining and navigating sessions. InEvent offers a mobile app that can be fully white-labeled and tightly connected to registration, onsite check-in, and analytics.
4. Can I use these platforms for internal events as well as public ones?
Yes. Both can support internal and external events. InEvent is often chosen by teams running both because permissions and access can be managed cleanly without spinning up separate tools or workarounds.
5. Do they support multi-track events and networking?
Yes. Zoom Events supports multi-session, multi-track events with lobbies and networking spaces. InEvent also supports multi-track agendas, sessions, and networking—while adding more control over access, tracking, and reporting.
6. Can I try InEvent before committing?
Yes. InEvent offers sandbox and trial access so teams can test registration, websites, onsite workflows, and integrations before making a purchase decision.
7. How long does onboarding usually take?
Onboarding depends on complexity, but many teams can launch their first InEvent within weeks. Once templates and permissions are set, future events launch significantly faster.
8. Can both platforms manage multiple events at once?
Both can manage multiple events, but they approach it differently. Zoom Events is more event-centric. InEvent is built for multi-event governance, making it easier to manage shared assets, admins, and reporting across a full calendar.
