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CWT Meetings & Events , with its global team, is always ready to design, execute, and support events at every stage. Each year, they successfully deliver more than 30,000 projects for customers across various industries worldwide. One such event was the PTD Technology Forum. This event served as a platform for experts and stakeholders in the pharmaceutical and technology sectors to discuss innovations that could revolutionize the pharmaceutical industry, particularly in drug development, manufacturing, and health support.
The PTD Technology Forum was a large event, with over 600 attendees participating from different parts of the globe. Managing the event logistics, including the number of days, activities, shared links, and speakers, posed a significant challenge. Ensuring a user-friendly experience was paramount, and it was imperative to have a reliable partner.
Hosting a large-scale event, especially one involving thousands of participants across multiple countries, presents a unique set of challenges to ensure everything runs smoothly. From budgeting and venue selection to scheduling and ensuring a high-quality experience, meticulous planning and coordination are required.
Furthermore, keeping attendees engaged and satisfied throughout the event demands thoughtful programming and interactive activities. Given their goal of providing an excellent attendee experience, it was crucial to focus on these aspects.
To address the challenges, several solutions were implemented. The use of magic links streamlined the registration process, enabling attendees to join easily and mitigate common registration issues. Technology was leveraged to manage speakers and activities efficiently. The 24/7 chat support provided immediate assistance, ensuring prompt resolution of any issues. Detailed post-event surveys and comprehensive reports provided valuable insights into attendee engagement and participation, enabling accurate measurement of the event’s success.
The organizers could upload attendee names and instantly generate personalized links, allowing attendees to join the event with a single click, eliminating the need for additional registration steps. The convenience of the magic links ensured quick access to the event and sessions, improving the attendee experience and ensuring higher participation rates.
The immediate availability of support ensured quick solutions when technical problems arose or when clients had specific needs, minimizing disruptions. This constant support was particularly valuable for handling real-time challenges, such as troubleshooting streaming links or resolving attendee access issues, thereby maintaining the smooth operation and engagement level of the event. The reliability of 24/7 support instilled confidence in both organizers and attendees, knowing that help was always available when needed.
The reports provided data on attendee numbers, session participation, and engagement, helping identify trends and areas for improvement. The post-event surveys offered direct feedback from attendees on their experiences and satisfaction. Together, they provided an in-depth view of the event’s success and areas to improve, enabling better planning and execution for future events.
The solutions implemented to host the PTD Technology Forum collectively ensured an engaging virtual experience for both organizers and attendees. CWT Meetings & Events’ focus on providing a great user experience also laid the foundation for promoting future large-scale events.
The next steps involve using the insights from the reports and surveys to improve future events. The aim is to refine the agendas to better match attendee interests and improve logistics for smoother operations. Addressing feedback will help elevate the overall event experience and create more successful and engaging events going forward.
The overall experience with InEvent for this large event was very good. The platform and the support provided were exactly what the event demanded and contributed to creating a highly engaging event. Jacobo Ruiz - Global Virtual & Hybrid Events Specialist and Project Event Leader
