PDTIC Sets a New Standard for Event Branding and Registration

Über

Technology is complex. Great relationships don’t have to be. At People Driven Technology Inc. (PDTIC) , events are more than just dates on a calendar—they’re opportunities to create genuine connections. As a family-owned organization, PDTIC thrives on fostering trust, collaboration, and results through thoughtfully crafted gatherings. Their range of events includes sales enablement workshops and immersive partner experiences designed to leave a lasting impact. However, as PDTIC’s event portfolio expanded, so did the challenges. Managing events across six offices, including in-person workshops and engaging webinars, required a smarter, more dynamic approach. That’s when they turned to InEvent—a partner they could trust to handle everything their event needs, like communication, registration, follow-ups, and reporting.

Herausforder

Scaling events is exciting, but it also comes with its fair share of complications. For PDTIC, it meant juggling multiple tools, processes, and expectations—all while trying to deliver perfect attendee experiences.

Here’s where they ran into roadblocks:

Outdated Marketing Tools

HubSpot worked well for their email campaigns but lacked the event-specific tools they needed to manage registrations and promotions effectively.

"HubSpot felt more rigid, focusing more on capturing emails rather than the event experience itself."

Cumbersome Registration Processes

Manual attendee check-ins caused long wait times and disrupted the event flow.

"The InEvent platform captured the registration experience that we were looking for, especially when it came to our event marketing."

Disconnected Data

Evaluating success was a struggle for PDTIC, with insights scattered across spreadsheets and tedious reporting systems.

Limited Branding Options

PDTIC wanted their events to feel polished and high-end, but their existing tools couldn’t deliver the level of customization they needed.

Lösungen

PDTIC found their perfect match with InEvent. Together, we tackled the challenges head-on, reshaping their event operations and elevating attendee experiences.

How did we help achieve this? Here’s how:

Custom Landing Pages That Impress

Using InEvent’s landing page builder, PDTIC created sleek, branded event pages tailored to each occasion. These pages set the tone for a premium experience. For example, they created a landing page for their Christkindlmarkt & Wild Lights event that contained important information like an about section, a map, and a registration portal.

Straightforward QR Code Check-Ins

Gone were the long lines and manual sign-ins. Our QR code check-in system ensured attendees breezed through the entry process, creating a stress-free start for everyone.

"We used the InEvent mobile app, particularly for check-in, using the QR check-in method because we didn’t want registration to take too long. It was great and made it feel more seamless, organized and got people checked in very quickly."

Powerful Analytics for Smarter Decisions

PDTIC gained instant access to actionable insights, turning raw data into strategies that refined their events and showcased areas for improvement.

Sales-Ready Registrations

By integrating attendee data with their sales workflows, PDTIC turned registrations into meaningful, personalized follow-ups, deepening relationships with sponsors and partners.

Endstand

The results spoke for themselves. With InEvent’s tools and support, PDTIC fixed their challenges and took their events to a whole new level:

Time Savings

The efficient check-in process freed up staff to focus on creating memorable experiences instead of managing logistics .

Data-Driven Refinements

Real-time reporting helped PDTIC showcase ROI to stakeholders and continuously improve event strategies.

Elevated Branding

Custom landing pages reinforced their reputation for delivering premium, high-impact events.

Stronger Relationships

Easy to implement follow-ups, powered by better data, made sponsors and partners feel seen, valued, and invested.

Nächster Handlungsschwerpunkt

With their success, PDTIC isn’t stopping anytime soon and they keep innovating to find solutions for tomorrow’s challenges. Their partnership with InEvent continues to inspire exciting plans for the future:

Pushing the Creative Envelope

PDTIC plans to experiment with InEvent’s landing page builder , creating even more stunning designs that captivate attendees from the first click since their first use proved very effective.

Building a Custom App

Collaborating with InEvent, PDTIC is working on a tailored app to increase engagement and smooth out daily event management.

With InEvent by their side, PDTIC is proving that the right technology can be a game-changer for your event. By combining innovation with a people-first mindset, they’re on a mission to keep delivering events that leave a lasting impact.

We're pretty much all in on InEvent. We have used it for every single event that we have done. And really just making sure our teams are taking advantage of all the features that we are using. Cameron Smith, Digital Marketing Manager @ People Driven Technology Inc.