ATLANTA, GA— July 28, 2026 — InEvent, the all-in-one event management platform trusted by organizations worldwide, today announced the launch of its Model Context Protocol (MCP), making it easier for event professionals to connect InEvent with AI assistants like ChatGPT, Claude, Microsoft Copilot, and other AI tools they already use every day.
Built around the campaign 'Meet InEvent MCP. What would you ask first?', the launch makes it easier for event professionals to connect InEvent with AI assistants like ChatGPT, Claude, and Microsoft Copilot, allowing them to plan, manage, and execute events using natural conversation.
The announcement comes at a time when event professionals are increasingly looking for practical ways to adopt AI without sacrificing the creativity, collaboration, and personal connections that define successful events. Rather than focusing on technology for technology's sake, InEvent designed this release around a simple belief: AI should support people, not replace them.
"For too long, we've expected people to adapt to technology. We believe it's time technology adapted to people," said Pedro Góes, CEO of InEvent.
"We've never seen ourselves as just a software company. Our job is to help our customers succeed, whatever that requires. Sometimes that's software. Sometimes it's hardware. Sometimes it's our people working alongside their teams.
This release reflects that same philosophy. Event professionals shouldn't have to become more technical to benefit from AI. They should be able to connect InEvent to the AI assistants they already use and simply ask for what they need. That's how we continue building technology with our community, for our community."
That vision reflects what many event professionals are already experiencing as AI becomes part of their everyday workflow.
"AI can scale our support systems, but it can't replace genuine human experiences. I use AI to handle the heavy lifting so I can spend more time on the parts that actually matter: deciding who should be in the room, creating moments people will remember, and making sure every interaction feels intentional," said Jessica Hopp, Events & Community Growth Leader at Vendelux.
Unlike traditional software providers, InEvent combines enterprise event technology with dedicated event experts, production support, and on-site services to help customers deliver successful events. This customer-first approach continues to shape every product the company builds, ensuring technology works around event professionals, not the other way around.
As organizations continue exploring AI across the event lifecycle, planners consistently ask the same questions: How can AI save time without making events feel less human? How can it simplify everyday work instead of adding another layer of complexity? InEvent's latest release addresses those concerns by allowing AI to integrate into existing workflows rather than introducing entirely new ones.
The launch also reflects a broader commitment from InEvent to make AI more approachable for every event professional, regardless of technical experience. By reducing repetitive administrative work, planners can spend more time focusing on attendee engagement, creative strategy, speaker experiences, and the moments that make events memorable.
To celebrate the launch, InEvent is bringing together respected voices from across the global events community, including planners, producers, marketers, and industry leaders, to share how AI is already transforming the way they work. Rather than discussing technical specifications, these conversations focus on real experiences, practical challenges, and the opportunities AI creates for event professionals to deliver more meaningful experiences.
The campaign is built around three guiding principles:
Community: Innovation is strongest when it's shaped by the people who use it every day.
Inclusion: AI should be accessible, approachable, and useful for every event professional, not just technical users.
Bridging the Gap: Technology should fit naturally into existing workflows, enabling people to accomplish more without changing how they work.
With InEvent MCP, event professionals can connect InEvent with AI tools like ChatGPT, Claude, Microsoft Copilot, and other AI assistants, making it easier to manage events from the conversations and tools they already use.
This launch is the first step in InEvent's broader AI vision for Q3. As more event professionals turn to AI assistants like ChatGPT, Claude, and Microsoft Copilot, InEvent is making it easier to connect those tools directly to their events, creating a more seamless, intuitive way to plan, manage, and deliver exceptional event experiences.
InEvent is an enterprise-grade event management platform that powers in-person, hybrid, and virtual events for organizations around the world. Designed to simplify every stage of the event lifecycle, InEvent combines registration, websites, attendee engagement, badge printing, check-in, streaming, analytics, AI-powered tools, and dedicated event services into one unified solution. Beyond software, InEvent partners with customers by providing the people, technology, and hardware they need to deliver exceptional events from planning through execution.
Aniebietabasi Daisy Ufia
Community, PR & Events Coordinator
InEvent
anie.ufia@inevent.com
